Get found. Get the call.
Get the job.
CHAARM helps restoration, roofing, and home service companies show up in AI search, answer every call, track every lead, and fill the calendar with outbound that actually books.
Powering AI growth for hundreds of restoration and home service locations.
Homeowners have changed how they find you. Most contractors haven't caught up.
Homeowners now ask AI assistants who to call. If you're not named, you don't exist.
Every unanswered call at 2 AM is a job your competitor gets.
Without call tracking, you can't tell which marketing is actually working.
Four services. Use one, or run them all.
Each service stands on its own. Together they cover the entire path from search to signed job.
CHAARM Visibility
NEWGet recommended when homeowners ask AI who to call.
Search is shifting from Google results to AI answers. CHAARM Visibility measures how often your company is named by AI assistants and then works to make you the answer in your market.
- AI visibility audit across dozens of real homeowner questions
- Ongoing optimization to grow your share of AI recommendations
- Location-level reporting for multi-location operators
- See exactly which competitors AI recommends instead of you
AI Answering
Every call answered — day, night, weekends, storm surges.
An AI receptionist trained on your business that answers instantly, follows your script, captures job details, and routes emergencies to your on-call team.
- Your greeting, intake questions, and escalation rules on every call
- Captures property, damage, and access details on the first call
- Handles many calls at once during surges
- Books appointments and sends summaries to your team
Call Tracking
Know exactly which marketing makes the phone ring.
Tracking numbers for every channel and campaign, with recordings and summaries, so you can cut what doesn't work and double down on what does.
- Unique tracking numbers by source and campaign
- Call recordings and AI-generated summaries
- Lead source reporting in one dashboard
- Works on its own or alongside AI Answering
Lead Generation
Outbound that builds your referral network while you work jobs.
Targeted SMS and AI voice outreach to the partners who send you repeat work: property managers, plumbers, insurance agents, and HOAs. We start the conversation, follow up automatically, and book intro meetings straight to your calendar.
- Targeted outreach to property managers, plumbers, agents, and HOAs
- Automated multi-touch follow-up until they book
- Intro meetings booked directly to your calendar
- Compliant opt-out handling built in
Run all four together as the CHAARM Growth System — one team, one system, every lead covered.
Talk to Us About the Full SystemDon't take our word for it. Talk to our AI.
Enter your info and our AI will reach out in seconds.
CHAARM vs. a traditional answering service
Answering services vary in staffing and capabilities. CHAARM is configured to your setup and reviewed with you before launch.
Built for the trades that can't miss a call.
Restoration
Water, fire, and mold calls answered at 2 AM.
ExploreRoofing
Capture every storm lead before the competition.
ExplorePainting
Book estimates and follow up on every quote.
Explore
Ready to become the company everyone calls?
Book a 20-minute demo and we'll show you where you're losing leads today.